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"Jay Whiss has proven he's here to stay" - Sidewalk Hustle
"engaging, vulnerable and organic" - Sidedoor Magazine
03 MARCH 2020 (TORONTO, ON) — After years in the making, Toronto rapper Jay Whiss is now able to cement himself in the game with his first solo full-length project. His highly anticipated debut album, Peace of Mind, out
today, showcases who Whiss is as an artist through introspective lyrics
and collaborations with his closest friends such as Murda Beatz, Jimmy
Prime, Donnie, and Puffy L'z. Peace of Mind is classic,
authentic hip hop packed with raw honesty, loyalty, and perseverance.
Like the Jay-Z and Nas albums that guided him in his youth, Whiss shares
his story in a language his audience can understand on this powerful
debut album.
“With this album, I wanted any listener to have a real, in-depth look
into who I am as a person and as a man,” says Whiss. “I’ve always
wanted to use my platform to get through to people who may have a
similar upbringing to mine because music and certain artists have helped
me navigate through life and become who I am today.”
Whiss’s most personal song on the album, “Mind In A Maze”,
is one he calls “the song I’ve always wanted to make. I hope people can
take what they can from it.” The substance of Whiss’s rhymes are
undeniable in the song he calls his favourite of his career:
I think I'm goin crazy, I might need a therapist
I rip my heart out on these songs it gets embarrassing
'cause I don't fuck with niggas, doesn't mean I'm arrogant
I just lost faith in people, look what I've been dealing with
Music has always been a passionate outlet that Whiss and the Prime
Boys have built their community upon as they grew up together in
Toronto’s Esplanade neighbourhood. That loyalty and support for each
other is evident on several tracks throughout Peace of Mind including “Left Me For Dead” featuring Jimmy Prime and the previously released singles, “Lay Low” featuring Donnie and “Valet” featuring Puffy L’z. Kicking off the album is the Murda Beatz and Cu Beatz produced track, “Don’t Change On Me”, which sets the tone for the record with Whiss’s ambition dominating bar after bar:
I'm goin places and it's obvious (hell yeah)
Whatchu know about insomnia (what)
What you know about drivin yourself so crazy it gives you nausea (crazy)
No older bro, no older head
Nobody ever taught me this (no one)
Still I got this shit, yeah I got this shit, yeah look I got all this shit (all of it, all of it, all of it)
Always planning the next project, Jay Whiss is continuously bringing
fire tracks with meaningful lyrical weight, proving the depth of his
artistry and his passion for music.
Peace of Mind is available now on all digital service platforms via Universal Music Canada, the country’s leading music company.
Peace of Mind:
- Don’t Change On Me
- Dark Cloud
- Please
- Valet (Featuring Puffy L'z)
- Left Me For Dead (Featuring Jimmy Prime)
- Lay Low (Featuring Donnie)
- Back Track
- Know Right
- Either Way
- Mind In A Maze
